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Webinar Description
Tour guides play a variety of functions while they introduce their region to tourists. They serve as cultural moderators, promoters of local products and services, and local community supporters.
This webinar brings together academia who are specialized / and practitioners of tour guiding to discuss the tour guiding career and its support to the local communities in tourism destinations.
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Areej Shabib Aloudat is an Associate Professor at Yarmouk University in Jordan and holds a Ph.D. from the University of Bedfordshire in the United Kingdom in tour guiding. She has more than 12 years of expertise in teaching and conducting research in the area of tour guiding, tourism entrepreneurship, women in the tourism workforce, natural and cultural heritage management, tourist behavior, and quality assurance in tourism. She served as the Dean's Assistant for Quality Assurance and Accreditation for five years. She served as the Vice Dean for one year. Her responsibilities included heading the faculty team that received the (TedQual UNWTO) certification for the Tourism Management Program and creating curricula and study programs for undergraduate and graduate students. She has published a number of refereed journal articles and book chapters in first-ranked journals and reputable publishers. |
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Maha Anabtawi is currently a general tour guide in Jordan and since 1994 she is a member of the Jordan Tour Guides Association. She is also an Instructor and Trainer at Ammon Applied University College (AAUC) where she teaches curricular units in Tour Guide Skills and Techniques, Interfaith Dialogue, and Political Debate. In 1978, she graduated with a BA in History from Beirut Arab University. She has participated in various travel expositions to promote Jordan in Turkey and Switzerland in cooperation with the Jordanian Travel Agents Association and Ministry of Tourism and has also been involved in working with VIP tourists for the Royal Hashemite Court. |
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Luís Miguel Lourenço Mendes de Brito is currently a senior lecturer at Escola Superior de Hotelaria e Turismo do Estoril / Estoril Higher Institute for Hospitality and Tourism Studies (ESHTE), where he teaches the curricular units of Communication Techniques, Heritage Interpretation and Italian Language and Culture. He was the Director of the Tourist Information Course at ESHTE. He was the Coordinator of the Scientific Area of Foreign Languages and Cultures at ESHTE. He was a tourist guide, tour manager, and travel agent for 20 years (1983-2002). In 2012, he completed his Doctoral Thesis (Ph.D.) in Tourism, entitled: The tourist guide: Facilitator of Cultural Tourism. He has written several scientific articles, book chapters, and also a book on tourist information entitled Tourist information, the art of tourist guides: Connecting the culture of the tourist with the destination. His research interests are mainly tourist guiding and heritage interpretation, guided tours, and urban tourism. |
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Adjunct Research Professor Rosemary Black holds a PhD from Monash University in ecotour guiding and has recently retired from Charles Sturt University in Australia. She taught and conducted research in sustainable tourism, tour guiding, environmental communication and social dimensions of natural resource anagement. Prior to becoming an academic she worked in protected area management, adventure travel and community conservation. She has published six books and more than 60 refereed publications. She co-authored “Tour Guiding Research: Insights, Issues and Implications”. Rosemary undertook applied research with industry partners including protected area management, tourism agencies and community-based organizations. Rosemary holds two Ministerial appointments on regional and State boards with New South Wales National Parks and Wildlife Service. |
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Ms. Shuruq Alzahrani majored in History and Tourism and graduated from King Abdulaziz University in 2017, she worked as a tour guide at the World Heritage site of Historic Jeddah for three seasons. Completed her MA in World Heritage Studies at the University of Birmingham in 2021. Currently, she is an Assistant Specialist in the World Heritage Management Unit within the National UNESCO Heritage Conventions Center "NUHCC", this center sits within the Heritage Commission, Ministry of Culture – Saudi Arabia. Ms. Shuruq is a project manager of several programs: state of conservation reports, revision of management plans, and coordinating the review of the national legal frameworks for World Heritage. The projects she works on are mainly covering the following sites: (Hima Cultural Area; Al Ahsa Oasis, an Evolving Cultural Landscape; and Rock Art in the Hail Region of Saudi Arabia). Her daily work focuses on managing, and streamlining communication and reporting from the world heritage site teams to ensure projects are on track and all teams involved are communicating effectively. |
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Kazem Vafadari
Miguel Brito
Maha Anabtawi
Shuruq Alzahrani
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Dr. Joseph Chen is Professor of Tourism, Hospitality, and Event Management at the School of Public Health, Indiana University (Bloomington), USA. Dr. Chen has been involved in graduate student advising, scholarly publication, journal editing, and scientific grant projects. At an early stage of his career, he received a national fellowship as Fulbright Senior Scholar and research awards from I-CHRIE and the Journal of Hospitality and Tourism Research. Dr. Chen has been awarded prestigious grants nationally and internationally. His journal publications and citations have been recognized by top-tier journals that named him as one of the leading scholars in the field of tourism and hospitality according to the productivity in top-tier tourism/hospitality journals. He is a co-author of a textbook titled Sustainability in the Hospitality industry: Principle of Sustainable Operations (1st, 2nd, 3nd & 4th editions)—a pioneer work covering sustainability in the context of hospitality management. |
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Bruce is Professor, Faculty of Hospitality and Tourism, Prince of Songkla University and Adjunct Professor Central Queensland University. Prior to his academic career he worked as a transport analyst for the Queensland State Government and as a high school teacher. He has a wide range of research interests including crisis management, transport, sustainability, small islands, climate change and rural tourism. Other active areas of research include mobilities research and implications of the transition to net-zero. He has authored 125 journal articles and 99 book chapters and authored or co-authored 13 books. He is currently working on a coedited book on tourism crisis management. He serves on a number of editorial boards including the International Journal of Tourism Research, Journal of Travel and Tourism Marketing, Sustainability, Journal of Vacation Marketing, Journal of Destination Marketing & Management, Tourism Geographies and Asia Pacific Journal of Tourism Research. |
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Colin Johnson, Ph.D., is professor and chair of the Department of Hospitality and Tourism Management and a Lam-Larsen Distinguished Service Professor in the Lam Family College of Business at San Francisco State University. He has been an invited research scholar at Macerata University in Italy and Chemnitz University in Germany. He holds a doctorate in economic and social sciences from Fribourg University, Switzerland. He has held faculty and management positions in seven colleges and Universities in the UK, Switzerland, and the US. He has worked in many sectors of the hospitality industry including contract catering, airline catering, two, four, and five-star hotels, private members’ clubs, retail restaurants and Manchester United Football Club. His research interests include services internationalization, small and medium size enterprises, gastronomic tourism, and social entrepreneurship. |
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Professor Gudrun Helgadottir is originally from Iceland and held a professorship in rural tourism at Holar University. Now, she is a professor of tourism at the University of South-Eastern Norway, the school of business in Norway. Her current job responsibilities are program coordination of the Master in Sustainability Management, leading the research group Sustainability Management, scientific research, and Ph.D. supervision. She is active in interdisciplinary research focusing on social sustainability, rural and regional development, and human-animal relations. Her recent research involves the impacts of climate change on tourism. For example, the “climate change and value chains in the Arctic 2020-2022” project has been looking at light pollution issues and the use of artificial light at night in tourism. |
![]() | Joseph S. Chen Moderator |
![]() | Bruce Prideaux Panelist |
![]() | Colin Johnson Panelist |
![]() | Gudrun Helgadottir Panelist |
IntroductionJafar Jafari / Joseph S. Chen
Panel SessionJoseph S. Chen / Bruce Prideaux / Colin Johnson / Gudrun Helgadottir /
Cultural Break
Discussion and Q/A
RapporteurMalcolm Cooper
Closing CommentsJafar Jafari / Kazem Vafadari
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Dr.Kazem Vafadari is Director of International Center for Asia Pacific Tourism (iCAPt); academic director of the Kunisaki city research center for world agriculture heritage, Oita, Japan and Professor, Graduate school of Ritsumeikan Asia Pacific University (APU) Tourism and Hospitality (THP) Beppu, Japan. He worked with United Nations University and Kanazawa University in Japan before joining APU in 2011. He is an expert on Sustainable Tourism and natural resource management and tourism applications of agriculture heritage landscapes. His research background also includes community building and rural revitalization and destination branding. |
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Job Title: GIAHS Coordinator, Food and Agriculture Organization of the United Nations (FAO) Nationality: Japanese (born in 1959) Education: Master of Agricultural Economics at Kyoto University, Master of Economics at the University of Toronto Job Experience: 35 years’ career as an officer of the Ministry of Agriculture, Forestry and Fisheries of Japanese Govement (including the MAFF posts such as Food Security Affairs, OECD Affairs, Edible Oil Industry, WTO UR Task Force, Director for International Agricultural Organizations, and Embassy of Japan in Italy as Alternate Permanent Rep. to FAO, Seconded officer of Codex Alimentarius Commission) who retired in 2018. Since July 2015, GIAHS Coordinator in FAO |
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Clelia Maria Puzzo is an expert in program and project management, with a longstanding experience in multilateral organizations. She is currently the Programme Specialist for the Secretariat of the Globally Important Agricultural Heritage Systems Programme of FAO (GIAHS). During the past decade, she has taken care of the dissemination of the GIAHS approach in member countries and has worked with rural communities worldwide, leading capacity building activities, multi-stakeholder participatory processes, as well as high-level diplomatic negotiations. Clelia has a background in Political Science, with a focus on International Economic Policy and Rural Development. She is currently developing her PhD thesis on Agri-Food Economics at the Polytechnic University of Valencia, Spain. |
![]() | Kazem Vafadari Moderator |
![]() | Yoshihide Endo Panelist |
![]() | Clelia Maria Puzzo Panelist |
Introduction/ModeratorKazem Vafadari
Presentations by speakers/panelistsYoshihide Endo / Clelia Maria Puzzo
Cultural Break
Discussion and Q/AParticipants and Panelists
RapporteurMalcolm Cooper
ConclusionConcluding remarks
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Future webinars
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Feb, 2023
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Feb, 2023
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Feb, 2023
Local Time:
Mar, 2023
Details & Registration
Details & Registration
Details & Registration
Past webinars
Feb, 2021
Volume 13
Resilience of ecotourism communities in the South Pacific / / Some small communities in the South Pacific have embraced ecotourism to develop livelihoods that leverage the fragile environmental resources that surround them, and the charismatic cultu...
Feb, 2022
Volume 37
AI for SMART destination stewardship / / Destinations have a persistent tendency to grow in unsustainable ways for the short-term benefit of powerful industry actors and the long-term detriment of host communities. The incidence of Overtourism and i...
Nov, 2021
Satellite V 9
I want to see faces, not just places: hospitality in action / خواهد که رخت بیند، هر چند سرا نیک است: مهمان نوازی در طبق اخلاص / Hospitableness, host sincerity and friendliness of locals are recognized ...




