Actions of Small Destinations to Restore Tourism, Lessons from Beppu, Japan
Tourism-dependent communities and small businesses around the world have been severely affected by the COVID-19 pandemic due to the fast and almost absolute decline in travel, and many are now gradually exploring paths towards recovery. In several cases, recovery strategies have focused on embracing domestic tourism, and on creating practices and conditions that minimise the potential of infection among visitors and tourism workers. Beppu city, in Japan, is a popular hot springs destination in which the community has been deeply involved in tourism planning to ensure competitiveness and sustainable local benefits. Two speakers representing local tourism business and government will explain problems and prospects from a community’s point of view. International webinar participants, also benefiting from the panel discussion and questions from the audience, will find applications of Beppu’s strategies in their respective communities/countries.