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Tourism as a Pathway to Empowerment: Women’s Rights, Equality, and Leadership

The tourism industry holds significant potential to advance women's rights, equality, and empowerment, yet gender inequalities remain in areas such as leadership, workforce representation, and socio-cultural influence. Aligned with the International Women's Day 2025 theme, a webinar will explore the role of women in tourism in Asia, focusing on how the sector can drive gender equality. It will address trends, challenges, and strategies for empowering women through economic, psychological, socio-cultural, and political means. Featuring experts from the World Travel and Tourism Council, a book editor on gender in tourism, and a woman leader in community-based tourism in the Philippines, the event aims to share best practices, success stories, and actionable strategies to promote women's rights in the industry.

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	$Dr. Eylla Laire M. Gutierrez is a Development Consultant and the Associate Director at the Asian Institute of Management\'s Dr. Andrew L. Tan Center for Tourism. She also served as a fellow of the Ryoichi Sasakawa Young Leaders Fellowship (SYLFF) Japan. She previously served as the Gender and Sustainable Tourism Consultant of the Philippine Center for Environmental Protection and Sustainable Development, Inc. (PCEPSDI), and as the Sustainable Tourism Specialist of the Masungi Georeserve Foundation Inc. She has been engaged in several commissioned research projects in partnership with the University of Auckland, Konrad Adenauer Stiftung, the Department of Tourism, and the Philippine APEC Study Center Network. She has completed her Doctor of Philosophy (Ph.D.) degree in Asia Pacific Studies at the Ritsumeikan Asia Pacific University, Japan and also recognized with Outstanding Dissertation Award; MA in Development Policy (under KAS scholarship) and BA International Studies major in European Studies (Magna Cum Laude) at De La Salle University, Philippines. Her research interests include sustainability, community development, gender studies, and tourism management.$
	Eylla Laire M. Gutierrez Moderator		Liz Ortiguera Panelist		Nellie Swart Panelist

	$Jomelyn De Los Reyes is a dedicated educator and community leader who served as the first president of the Bojo Aloguinsan Ecotourism Association (BAETAS) (from 2009-2012, and then 2020-2023), and later as vice-president from 2012 to 2019. During her leadership, she played a pivotal role in developing and managing the award-winning Bojo River Cruise, which has earned multiple recognitions, including being named one of UN Tourism\'s Best Tourism Villages in 2021. Under her guidance, Bojo River Cruise garnered the Philippine Tourism Excellence Award, the National Award for Ecotourism, and recognition as the Best Ecotourism Site by the Department of Tourism. Additionally, it was honored with the ASEAN Community-based Ecotourism Award for its sustainable and community-led tourism initiatives. Jomelyn holds a Bachelor of Arts in Elementary Education and a Master of Arts in Education. She currently teaches at a local elementary school in Bojo, Aloguinsan, Cebu, while continuing to support BAETAS in its mission to promote sustainable tourism and environmental conservation.$
	Jomelyn De Los Reyes Panelist

Program

Welcome Remarks

Jafar Jafari
Kazem Vafadari

Introduction/Moderator

Eylla Laire M. Gutierrez

Presentations by Speakers/Panelist

Liz Ortiguera
Nellie Swart
Jomelyn De Los Reyes

Cultural Break

Discussion and Q/A

Rapporteur

Malcolm Cooper

Concluding Remarks

Jafar Jafari
Kazem Vafadari

Satellite V 37

2025-03-15

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Welcome Remarks Jafar Jafari / Kazem Vafadari
Introduction/ModeratorSiamak Seyfi
Presentations by Speakers/Panelist Pourang Pourhosseini / Saeedeh Moayedfar / Ali Ghamkhar / Seyed Amir Naser Tabatabaei
Cultural Break
Discussion and Q/A
Concluding Remarks Jafar Jafari / Kazem Vafadari

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SCoT Satellite Volume 37

English

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Tourism as a Pathway to Empowerment: Women’s Rights, Equality, and Leadership

$Dr. Eylla Laire M. Gutierrez is a Development Consultant and the Associate Director at the Asian Institute of Management\'s Dr. Andrew L. Tan Center for Tourism. She also served as a fellow of the Ryoichi Sasakawa Young Leaders Fellowship (SYLFF) Japan. She previously served as the Gender and Sustainable Tourism Consultant of the Philippine Center for Environmental Protection and Sustainable Development, Inc. (PCEPSDI), and as the Sustainable Tourism Specialist of the Masungi Georeserve Foundation Inc. She has been engaged in several commissioned research projects in partnership with the University of Auckland, Konrad Adenauer Stiftung, the Department of Tourism, and the Philippine APEC Study Center Network. She has completed her Doctor of Philosophy (Ph.D.) degree in Asia Pacific Studies at the Ritsumeikan Asia Pacific University, Japan and also recognized with Outstanding Dissertation Award; MA in Development Policy (under KAS scholarship) and BA International Studies major in European Studies (Magna Cum Laude) at De La Salle University, Philippines. Her research interests include sustainability, community development, gender studies, and tourism management.$	Eylla Laire M. Gutierrez Moderator
	Liz Ortiguera Panelist
	Nellie Swart Panelist
$Jomelyn De Los Reyes is a dedicated educator and community leader who served as the first president of the Bojo Aloguinsan Ecotourism Association (BAETAS) (from 2009-2012, and then 2020-2023), and later as vice-president from 2012 to 2019. During her leadership, she played a pivotal role in developing and managing the award-winning Bojo River Cruise, which has earned multiple recognitions, including being named one of UN Tourism\'s Best Tourism Villages in 2021. Under her guidance, Bojo River Cruise garnered the Philippine Tourism Excellence Award, the National Award for Ecotourism, and recognition as the Best Ecotourism Site by the Department of Tourism. Additionally, it was honored with the ASEAN Community-based Ecotourism Award for its sustainable and community-led tourism initiatives. Jomelyn holds a Bachelor of Arts in Elementary Education and a Master of Arts in Education. She currently teaches at a local elementary school in Bojo, Aloguinsan, Cebu, while continuing to support BAETAS in its mission to promote sustainable tourism and environmental conservation.$	Jomelyn De Los Reyes Panelist

Program

Welcome Remarks Jafar Jafari / Kazem Vafadari
Introduction/ModeratorEylla Laire M. Gutierrez
Presentations by Speakers/Panelist Liz Ortiguera / Nellie Swart / Jomelyn De Los Reyes /
Cultural Break
Discussion and Q/A
Rapporteur Malcolm Cooper
Concluding RemarksJafar Jafari / Kazem Vafadari

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Satellite V 37

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Tourism as a Pathway to Empowerment: Women’s Rights, Equality, and Leadership / / The tourism industry holds significant potential to advance women's rights, equality, and empowerment, yet gender inequalities remain in areas such as leadership, wo...

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