Volume 75

Eating, drinking, and traveling experiences—commonly referred to as gastronomic, food, or culinary tourism—have long been popular activities across cultures and time. The connections between food and tourism provide a platform for cultural transmission, local economic development, sustainable practices, and unique food experiences. These elements help to brand and market destinations, support local traditions, foster innovation, encourage diversification, and promote inclusion. This webinar will showcase best practices that destinations and businesses use to capitalize on gastronomy tourism, both as a core and supporting product. The webinar will discuss how to design authentic culture-based gastronomic tourism experiences that benefit both tourists and residents, as well as suppliers, including small communities, village tourism, rural and farm tourism, and small operators.