Domestic Tourism in Asia: Restart and Long-term Strategies
8 May 2021
With COVID-19 vaccination becoming available worldwide, the light at the end of this tunnel is getting stronger. The tourism industry has started tuning up its production engines, preparing for better days ahead. But for how long can tourism business be held at its present stand-still position? Can the bouncing back of domestic tourism become a quick fix for the inbound tourism crisis? Should a more balanced strategy be advocated in the post-pandemic time?
In the past, tourism activities were divided into inbound, outbound, and domestic tourism. The COVID19 pandemic has given rise to new prospects, with domestic tourism as the one to take the lead. This panel discussion will establish that the earlier view on domestic tourism under represented its true popularity and magnitude; offer insight on domestic tourism as an effective tool for recovery; and suggest policies to boost domestic tourism as a long term national and international strategy, with audience adding their views during the Q/A period.