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Webinar Description
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Dr. Liping Cai is Professor and Director of Purdue Tourism and Hospitality Research Center at Purdue University, USA. He is the author of the paper “Cooperative branding for rural communities†and a coeditor of the book series “Bridging Tourism Theory and Practice series†and its 1st and 9th volumes “Tourism Branding: Communities in Action†and “Quality Services and Experiences in Hospitality and Tourismâ€. |
Dr. Honggen Xiao is Assistant Dean and Professor in the School of Hotel and Tourism Management at The Hong Kong Polytechnic University, Hong Kong SAR, China. He is the coeditor of “Encyclopedia of Tourismâ€, the coauthor of the book “Poverty and Prosperity: Tourism in Rural Chinaâ€, and the author of the papers “Community empowerment: Pro-poor tourism income distribution†and “Sense of community and well-being in diaspora festivalsâ€. |
Dr. Tsung-Chiung (Emily) Wu is Professor in the Department of Tourism, Recreation, and Leisure Studies at National Dong Hwa University, Taiwan. She is the author of “Agriculture tourism and the transformation of rural countryside†and the coauthor of the papers “A spectrum of indigenous tourism experiences as revealed through means-end chain analysisâ€, “A strategic planning for agritourism in Taiwanâ€, and “Farm diversification through agritourism: innovation synergiesâ€. |
Dr. Xinru Liu is Assistant Professor in the School of Economics and Management at Wuyi University, Guangdong, China. She is author of “From poverty alleviation to rural revitalization: Transformation of rural tourism development in China†and “Confucianism, Taoism and tourismâ€, and the co-author of the book “Poverty and Prosperity: Tourism in Rural Chinaâ€. |
Dr. William Gartner is Professor in the Department of Applied Economics at University of Minnesota. He is the author of the book “Tourism Development: Principles, Processes, and Policiesâ€, the co-editor of and contributor to the book “Tourism Branding: Communities in Actionâ€, and the author of the papers “Rural tourism development in the USA†and “Brand equity in a tourism destinationâ€. |
Dr. Thomas Bausch is Professor in the Department of Tourism at Munich University of Applied Sciences, Germany. He served as director of the Alpine Research Institute in Bavaria for 25 years and the last five years as director for the Competence Center Tourism and Mobility in South Tyrol of Italy. His research focuses on tourism impact on the quality of life in alpine rural areas. He is the author of strategy papers for the EU Alpine space program. |
Kazem Vafadari
Honggen Xiao
Xinru Liu
William Gartner
Thomas Bausch
Kazem Vafadari
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Dr. Liping Cai is Professor and Director of Purdue Tourism and Hospitality Research Center at Purdue University, USA. He is the author of the paper “Cooperative branding for rural communities†and a coeditor of the book series “Bridging Tourism Theory and Practice series†and its 1st and 9th volumes “Tourism Branding: Communities in Action†and “Quality Services and Experiences in Hospitality and Tourismâ€. |
Dr. Honggen Xiao is Assistant Dean and Professor in the School of Hotel and Tourism Management at The Hong Kong Polytechnic University, Hong Kong SAR, China. He is the coeditor of “Encyclopedia of Tourismâ€, the coauthor of the book “Poverty and Prosperity: Tourism in Rural Chinaâ€, and the author of the papers “Community empowerment: Pro-poor tourism income distribution†and “Sense of community and well-being in diaspora festivalsâ€. |
Dr. Tsung-Chiung (Emily) Wu is Professor in the Department of Tourism, Recreation, and Leisure Studies at National Dong Hwa University, Taiwan. She is the author of “Agriculture tourism and the transformation of rural countryside†and the coauthor of the papers “A spectrum of indigenous tourism experiences as revealed through means-end chain analysisâ€, “A strategic planning for agritourism in Taiwanâ€, and “Farm diversification through agritourism: innovation synergiesâ€. |
Dr. Xinru Liu is Assistant Professor in the School of Economics and Management at Wuyi University, Guangdong, China. She is author of “From poverty alleviation to rural revitalization: Transformation of rural tourism development in China†and “Confucianism, Taoism and tourismâ€, and the co-author of the book “Poverty and Prosperity: Tourism in Rural Chinaâ€. |
Dr. William Gartner is Professor in the Department of Applied Economics at University of Minnesota. He is the author of the book “Tourism Development: Principles, Processes, and Policiesâ€, the co-editor of and contributor to the book “Tourism Branding: Communities in Actionâ€, and the author of the papers “Rural tourism development in the USA†and “Brand equity in a tourism destinationâ€. |
Dr. Thomas Bausch is Professor in the Department of Tourism at Munich University of Applied Sciences, Germany. He served as director of the Alpine Research Institute in Bavaria for 25 years and the last five years as director for the Competence Center Tourism and Mobility in South Tyrol of Italy. His research focuses on tourism impact on the quality of life in alpine rural areas. He is the author of strategy papers for the EU Alpine space program. |
Liping Cai Moderator | |
Honggen Xiao Moderator | |
Tsung-Chiung (Emily) Wu Panelist | |
Xinru Liu Panelist | |
William Gartner Panelist | |
Thomas Bausch Panelist | |
Introduction/ModeratorLiping Cai / Honggen Xiao
Presentations by Speakers/PanelistsTsung-Chiung (Emily) Wu / Xinru Liu / William Gartner / Thomas Bausch
Cultural Break
Discussion and Q/A
RapporteurMalcolm Cooper
ConclusionJafar Jafari / Kazem Vafadari
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